With Humble Bundle, however, Linux users stood proud and consistently spent more than the average. At the time of the first Bundle’s launch, Valve had just released its Steam client for Mac – which was effectively a punch to the gut of Linux users everywhere. Humble Bundle has also done well to promote cross-platform gaming. Much like GOG.com, the folks at Humble Bundle realize that serving DRM-free software to paying customers is a sign of respect. No need to send a sample of your DNA to the publisher. After purchasing, you’re given a URL to download a no-nonsense installer. At the forefront has been its insistence on selling DRM-free content. Since its inception, there have been a couple of specific qualities about Humble Bundle that have helped set itself apart from the pack. Up to that point, Valve’s Steam platform was the best source for scoring great games on the cheap thanks to its regular sales, but here we had a new service that didn’t just aim to sell good games for cheap, but promote good ethics and the independent developer. When the original Humble Bundle was released in early 2010, it was as if gamers’ prayers had finally been answered.
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